GIRLS MONTH: Sector Guide Special

Our run down of some of the key properties in the girls market is now online.
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One of the most diverse - not to mention competitive - sectors of the market, success in the girls category is a highly sought after prize.

Get the right property, at the right time, and you could have a major hit on your hands.

Here, highlights just some of the properties currently creating a stir. From pre-school favourites like Angelina Ballerina and Fifi and the Flowertots, through to teen hits like iCarly and Scarlett & Crimson to those brands which also attract a more adult audience, like Hello Kitty.

Classics - like Care Bears, Strawberry Shortcake and Barbie - are also covered, as well as newcomers such as Ladies of Springfield and Moxie Girlz.

Click here to read the full sector guide.



PRE-SCHOOL MONTH: Sector Guide Special

From evergreens like Thomas the Tank Engine and Postman Pat, through to newcomers such as Timmy Time and In The Night Garden, the pre-school sector is one of the most licence-heavy areas of our market. Samantha Loveday takes a look at some of the big players...

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