Golden Bear gets Chloe's Closet master toy - Licensing.biz

Golden Bear gets Chloe's Closet master toy

The UK company signs with Moonscoop to make collectables, play-sets, accessories, and plush for autumn/winter 2012.
Author:
Publish date:
1_Chloes Closet 2.jpg

Moonscoop has appointed Golden Bear as master toy licensee for its girls pre-school show Chloe’s Closet. The deal will initially cover the UK and Ireland with expansion to further European and worldwide territories planned.

The licence includes collectable figurines, character playsets and accessories, small soft toys, talking soft toys and plush sets for the second half of 2012.

Brigitte Legendre-Benloulou, senior VP consumer products and marketing at Moonscoop, said: "The toy potential of Chloe’s Closet is significant so it was essential to find the right partner.

"Golden Bear are leaders in this field so we are very happy they are on board and look forward to rolling out high-quality products in the UK with other territories to follow. This is the first step in a strong global toy programme for the brand."

Chloe’s Closet, has been sold to major TV networks worldwide, has been on CITV in the UK since January 2011. The show is also airing on Turner's new Cartooninto channel in the UK.

Golden Bear chairman John Hales said: "We are delighted to have been appointed master toy licensee for this adorable girl's property. The team at Golden Bear are excited to be working with Moonscoop on the range."

Turner Enterprises has been appointed UK licensing and merchandising agent for Chloe’s Closet.

Related

Featured Jobs

Warner Bros Logo 620 x 349

Senior Category Manager.

Warner Bros. Entertainment Inc. is the entertainment arm of the world's leading communications company, Time Warner. Warner Bros. Entertainment Inc. comprises numerous divisions including Television, Home Video, Theatrical, On-line and Consumer Products.

Roaddahl_job_logo_final

JUNIOR GRAPHIC DESIGNER

Roald Dahl | Marylebone, London | Salary Dependent on experience | Contract 6-month FTC | 5-day week, Monday to Friday | Start ASAP

Endemol_new_job_logo

Senior Product Development Designer

Endemol Shine Group is a global content creator, producer and distributor with a portfolio of international hits including Big Brother, Black Mirror, Deal or No Deal, Humans, Hunted, MasterChef, Mr. Bean, The Biggest Loser, The Island, Spelling Star, Your Face Sounds Familiar and many more. Endemol Shine Group’s businesses have creative operations in over 30 markets, with a diverse portfolio of over 600 revenue generating formats across scripted and non-scripted genres, alongside digital, gaming, and distribution operations.