Giochi Preziosi and Marathon Media are teaming with Konami Digital Entertainment to develop and publish video games based on the Gormiti franchise.
The first Gormiti titles to be released will be on Nintendo's DS and Wii gaming systems.
"Konami's global reach and marketing expertise combined with their proven ability to translate an action packed and character rich property like Gormiti into an exciting and sustainable video game franchise, makes them a perfect partner to complement and expand upon the Gormiti phenomenon," said Giochi Preziosi's CEO Dario Berte.
"Konami understands the magical appeal of Gormiti."
Kunio Neo, president of Konami Digital Entertainment, added: "The Gormiti licence is one that is ideally suited to video games. The collection side of it and the eternal battle between these elemental forces opens up a wide range of exciting possibilities."