Grossman adds Dora the Explorer

A new range of Dora the Explorer wheeled toys has been added to the Grossman line-up.
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The new items will be scooters, trikes and bikes.

The deal extends the company’s existing license agreement which currently covers Dora Wristbands, flying discs, water balls, wrigglers, skipping ropes, springs, camping sets, fizz pods, kaleidoscopes, return tops, pogo sticks, bubble swords, spinner domes and chukker games.

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Dora the Explorer

Celebrating its tenth anniversary this year, Dora the Explorer has notched up some 950 licensees and over $11bn in global retail sales since launch. We find out more.

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