HarperCollins seals Big & Small deal

Tie-in publishing programme to launch in the autumn for Kindle's pre-school property.
Publish date:

The licensing programme for Kindle Entertainment's pre-school show Big & Small continues to grow, with HarperCollins signing a publishing tie-in deal for world rights.

The drive will kick off in the autumn and will include storybooks, sing-a-long books, colouring, activity and sticker books. The launch will be supported by a high profile marketing and PR campaign.

Other licensees already confirmed include Jumbo Toys for plush, jigsaws and games, ITV for DVD and a Cbeebies magazine. Other categories include music downloads and interactive games, with more toys and apparel to follow.

"We are delighted to be publishing Big & Small," said Richard Haines, category manager for TV and Film at HarperCollins. "The series is a real success with both children and adults and we feel that the humour, stories and lessons learned will translate brilliantly into books.

"We have a very exciting range of publications lined up that will encourage the imagination, humour and singing talents of Big & Small fans."


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Big & Small

With the pre-school market being one of the most competitive in licensing, the challenges facing any newcomer to the sector are great.

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