Hasbro brings key brands back to Comic-Con

Entertainment giant to have biggest presence at San Diego show yet.
Publish date:

Hasbro is planning to deliver an 'unprecendented' line-up of panels, autograph sessions, special edition toys and more to surpass anything in its past history at Comic-Con this week.

Hasbro has one of the largest booths at the San Diego event - which runs from July 12th to 15th - and will be showcasing a wide range of licensed toy lines and pop culture properties.

"Hasbro looks forward to Comic-Con International in San Diego every year," said John Frascotti, chief marketing officer at Hasbro. "Connecting with our most passionate fans is extremely important to us and we're thrilled to offer an incredible line-up of special edition collectables, panels and opportunities to meet the talent behind our remarkable brands."

Property highlights will include GI Joe, Kaijudo: Rise of the Duel Masters, Kre-O, Marvel, My Little Pony, Sesame Street, Star Wars, Transformers, Transformers Prime (pictured), Transformers Rescue Bots, Transformers: The Ride 3D, Transformers: Fall of Cybertron and Transformers Comics.

Want to receive up to the minute licensing industry news straight to your inbox? Click here to sign up for the free Licensing.biz Daily Digest and Newsflash services. You can also follow Licensing.biz on Twitter and Facebook.


Featured Jobs

Rainbow logo landscape_home of classic Final

Product Manager

Rainbow Designs Ltd I Olympia, London I Salary: Competitive I Date Published Wednesday 16th January 2019