Hearst Magazines launches world' first Harper's Bazaar Cafe in Dubai - Licensing.biz

Hearst Magazines launches world' first Harper's Bazaar Cafe in Dubai

The café marks the first time the international fashion brand has ventured in to the food and drink market.
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Dubai is playing host to the world’s first official Harper’s Bazaar café, now open in the popular Dubai Design District.

Launched by Dubai’s Marka PJSC and Hearst Magazines International, the café marks the first time the international fashion brand has ventured in to the food and drink market.

The deal – brokered by IMG – spans a number of regions in a multi-year partnership, meaning more cafes can be expected to open in the following months.

“Marka is delighted to be bringing Dubai a dining and fashion brand experience that will be the epitome of glamour, style and sophistication with the Harper’s Bazaar Café,” said Marka CEO, Nick Peel.

Hesham Al Makkawi, managing director of Marka Hospitality, said: “We are proud to have launched the world’ first Harper’s Bazaar Café in Dubai Design District and look forward to the d3 location serving as a launch pad for future growth and expansion of this exciting concept in the MENA region.”

Kim St. Clair Bodden, Hearst Magazines, international senior vice president and editorial director, said: “Harper’s Bazaar launched in Dubai in 2007, and was immediately embraced by fashion-forward readers in the UAE, who love the perfectly curated, graphic style and visual energy that defines the brand around the world.

“The café brings that vision to life, in a chic environment that highlights the ultimate luxury: extraordinary service.”

The venue boasts a dining capacity of 140 with 74 interior seats and 66 across the 166m2 outdoor terrace.

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