Hit Entertainment unveils new-look global brand team

High profile execs confirmed to look after brands including Thomas & Friends and Mike the Knight.
Author:
Publish date:
Social count:
0

Hit Entertainment has appointed three high profile executives to spearhead its global brand and marketing efforts for its key properties.

Robin Gay has joined as global brand director for Thomas & Friends. He moves across from The Walt Disney Company EMEA, where he most recently ran the franchise business for Mickey Mouse & Friends, Winnie the Pooh, Disney Fairies and Disney Baby.

Meanwhile, Will Speer has been appointed global brand director for Bob the Builder and Fireman Sam. Speer also joins from The Walt Disney Company, where he held a variety of roles including Disney Stores (retail), Disney Channels and most recently franchise management.

Finally, Gina Briggs has joined Hit as senior global brand manager for Mike the Knight, having previously held a variety of marketing and strategy roles at Nickelodeon.

Gay and Speer will be based in the UK, while Briggs will work out of the New York office. All three will report to Shari Donnenfeld, VP global brands, Hit Entertainment.

"Assembling this new team reinforces Hit and Mattel's commitment to propel our brands to even greater levels of engagement with consumers and partners," said Donnenfeld.

Related

Featured Jobs

Historic Royal Places Job Logo 620 x 349

Licensing Executive

Historic Royal Palaces (HRP) is a successful, high performing organisation built on strong foundations. An independent charity, we manage the Tower of London, Hampton Court Palace, the Banqueting House, Kensington Palace, Kew Palace and Hillsborough Castle in Northern Ireland. We help everyone to explore the story of how monarchs and people have shaped society in some of the greatest palaces ever built.

Universal Job Logo 620 x 349

Senior Graphic Designer, EMEA - Consumer Products

Working in tandem with the Product Development team and reporting into the Design Manager EMEA, the purpose of this role is to drive forward our creativity across all licensed consumer products. As part of the creative team, you’ll be developing exceptional creative assets and product concepts for numerous NBCUniversal franchises that inspire licensing partners across the entire region.

Aardman Job Logo 620 x 349

Brand Manager (Maternity Cover)

Part of the brand team, The Brand Manager works closely with several members of the department, including Studio Publicist, Community Managers, Licensing, Sales and Attractions and Live Experiences teams to implement local and international strategies in the form of brand plans and maximising on all activity surrounding the properties.

Vivid Job Logo 620 x 349

Digital Marketing Executive - Toys & Games

Vivid is Britain’s biggest toy company and the 20 largest in the world. With offices across the globe, they sell an amazing portfolio of toys and games to over 60 countries. Vivid is best known for its association with blockbuster brands and is very excited about future opportunities around the world.