Immediate Media charges in for Mike the Knight - Licensing.biz

Immediate Media charges in for Mike the Knight

Dedicated magazine to launch for new pre-school hit on August 29th.
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Immediate Media is adding a dedicated Mike the Knight magazine to its licensed portfolio.

The title will launch on August 29th, and gives fans the opportunity to meet and interact with Mike and his trainee wizard sister, Evie, on their adventures. There will be a new mission to solve each month.

"We have really enjoyed working with the programme's creator, Hit Entertainment to develop an inventive magazine which allows young children to have fun and learn in an adventurous way," said Pauline Cooke, publisher of Immediate Media's pre-school titles. "This is a great opportunity to strengthen our position within the shared boys and girls stand-alone market with a title which we know will enchant fellow young knights and wizards in training."

Sara Oldham, editor of the magazine, added: "We're delighted to be offering parents an exciting new magazine that invites their children to enter this world, while also encouraging them to develop the skills they need to succeed at school."

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