ITV details latest gifting partners for Classic Thunderbirds - Licensing.biz

ITV details latest gifting partners for Classic Thunderbirds

"Consumer demand and feedback that we are receiving for Thunderbirds is overwhelming."
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ITV Studios Global Entertainment has detailed new developments for its Classic Thunderbirds gifting category as it celebrates the brand's 50th anniversary ahead of this year’s Spring Fair.

Licensees exhibiting at Spring Fair 2015 will present a special range of 50th anniversary products and limited editions based on new artwork, targeting the adult retro and nostalgic market, that will be available at retail outlets across UK and Ireland from this Spring.

Bunkerbound will launch a selection of accessories including alarm clocks, travel gift sets, cufflinks, wallets, gadget cases, baggage and car gift sets, whilst Paladone’s range will feature stationery items, desktop accessories, mugs, dual purpose key rings, magnets, in addition to a ‘build your own’ series of the iconic vehicles and a genius glasses repair kit.

Danilo will showcase a variety of diaries, calendars, greeting and sound cards, gift wrap, boxes and bags for fans and Demand Media will exhibit its new line of wooden and card jigsaw puzzles.

Plastic Head Distribution will present two ranges based on Classic Thunderbirds and the Gerry Anderson catalogue. Lines feature items such as t-shirts, hoodies, vests, sweaters, and accessories, including hats, bags, phone cases and home wares. 

GB Eye will launch its latest selection of Classic Thunderbirds posters and Tactic Games will be celebrating the anniversary with a limited edition Classic Thunderbirds Trivia Game boasting 400 question cards with 1,000 questions and answers.

“We have worked closely with our partners to commemorate the incredible 50 year history of this iconic brand through rich new gifting products that will appeal to loyal fans of the brand," said Trudi Hayward, SVP, head of global merchandising at ITVS GE. 

"Consumer demand and feedback that we are receiving for Thunderbirds is overwhelming and with so much more planned for this milestone anniversary, including the launch of the new Thunderbirds Are Go television series this Spring, we are in no doubt that 2015, is in fact, the year of Thunderbirds.”

Further bolstering the gifting category for Classic Thunderbirds is Art You Grew Up With (gifted and collector’s art prints), Editions Atlas (die cast models), Mask-arade (character face masks), New Zealand Mint (commemorative coins and medallions), Robert Harrop Designs (collective gift figures and vehicles), Tartan Squirrel (pin badges, key chains and magnets), Titan Publishing (vinyl figures), Unstoppable Cards (collectable cards), Vibe Centre (phone and tablet covers), Weta (accessories and ‘how to make’ book) and Spineless Publishing (scripts on wall prints).

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