Korean move for Geronimo Stilton

First licensing deal for Atlantyca property inked in territory.
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Awareness is continuing to build in new territories for Atlantyca Entertainment's Geronimo Stilton franchise - with the adventurous mouse now heading to Korea.

Recently appointed licensing agent Asiana Licensing has signed up Bezzangi to manufacture and distribute an extensive line of bed linens throughout South Korea beginning in the spring.

Themed around Geronimo Stilton the Animated Series, the new collection includes duvets, mattress pads and covers, bedclothes, pillows, sitting mats, foot mats, cushions and aprons.

"We are thrilled to be introducing Geronimo Stilton merchandise to consumers in South Korea and applaud ALI on their first deal for the property, which is certain to be a success in the marketplace," said Rachele Geraci, licensing manager at Atlantyca.

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