Lego extends Warner games deal - Licensing.biz

Lego extends Warner games deal

Global partnership with Warner-owned TT Games to continue until 2016.
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The licensing agreement will see Warner Bros Home Entertainment Group (WBHEG) continue developing the Lego video games across multiple platforms.

Operating as part of Warner Bros Interactive Entertainment, TT Games is the publisher and developer behind the award-winning franchises including Lego Star Wars, Lego Batman: The Videogame and Lego Indiana Jones: The Original Adventures, which have sold close to 50 million units worldwide.

Kevin Tsujihara, president of WBHEG commented: "The Lego Group is a brilliant and trusted organisation with an extremely loyal fan base.

"We are very fortunate to have the opportunity to continue the successful partnership between this legendary company and the talented TT Games, which will enable us to further expand our slate of widely recognised family-friendly games."

Henrik Taudorf Lorensen, VP of Lego Digital added: "One of the things that sets the Lego brand apart is that it allows kids to express their creativity, and the games we develop with TT Games are not just great fun but also inspire kids to play with their Lego bricks, exploring our different play themes more deeply.

"We are very excited to continue to work with TT Games because they take a distinctive approach to making games creative social and non-violent, which makes them a valuable part of the broader Lego experience."

Tom Stone, MD of TT Games Publishing, said: "We look forward to carrying on our excellent collaboration with the Lego Group in building extraordinary Lego video game franchises, with both Warner Bros and third party IP, that continue to resonate with consumers.

"There is a tremendous future for Lego games and we are looking forward to working with all of our partners over the coming years."

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