Firms including 20th Century Fox, Cartoon Network, Warner Brothers, FremantleMedia Enterprises and Kidz Entertainment have all confirmed their attendance at next month's Licensing New Europe show.
The show is due to take place in Zagreb, Croatia between November 11th and 13th. It is being organised by Creata, which is looking to build on the success of last year's debut event.
The aim is to promote the role of licensing in the New Europe region - which covers Central, Eastern and South Eastern Europe, Russia and CIS.
As well as the growth in exhibitor numbers, a special conference programme has also been put together and will include workshops, screenings and presentations.
"It's fantastic to be attracting so many important companies and individuals to New Europe 2010," said Zeljko William Krnjak, LIMA's representative in the region. "New Europe offers the whole licensing sector enormous scope for development."
Attendance at the show is free for all visitors who have pre-registered before November 1st. Click here for further details.