Lisle and Gaffney on board for Pac-man

Agents signed up to manage new brand in UK and Australia/New Zealand respectively.
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A brace of licensing agents have been signed up for the new-look Pac-man.

41 Entertainment has appointed Lisle International to handle all licensing and merchandising activity in the UK and Eire, while Gaffney Licensing will manage activity in Australia and New Zealand.

Pac-man and the Ghostly Adventures TV series is slated to begin broadcasting in autumn 2013.

"This is a brilliant property that we are excited to represent and we are sure it will be successful in the UK and Eire," said Colin Lisle, managing partner at Lisle International. "We will be speaking with prospective licensees with immediate effect and will be making Pac-man a major feature at our stand at Brand Licensing Europe in October."

Fred Gaffney, MD of Gaffney, added: "There is already, coming out of Las Vegas, substantial interest in the brand and we look forward to launching a full programme in Australia."

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