Little Princess specials get the nod

TV-Loonland greenlights production of two TV specials of pre-school show.
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Children's brand management company TV-Loonland is to create two seasonal specials for its award-winning pre-school show Little Princess.

The company has teamed up with Little Princess producers The Illuminated Film Company to premiere two 22-minute specials themed around Halloween and Christmas. Both are due for completion in August.

Little Princess launched in Five in September 2006 and continues to be a ratings success. It was rated the top programme on terrestrial TV in the UK in March 2007 (Source: DDS based on 4-6 year-old target audience). Series two is now airing on Milkshake.

In addition, the show is also a hit internationally, having been sold in over 160 countries to date.

"Following the success of the hit pre-school show to date and the valued support from our broadcast partner Five, we are confident these two TV specials of Little Princess are going to be a big hit," said Olivier Dumont, MD of TV-Loonland.

Iain Harvey, producer at The Illuminated Film Company, added: "Little Princess is proving such infectious fun that we just couldn't keep her out of mischief. We would love to share these further adventures with all and with such a great team on board we are sure the specials won't disappoint."


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