Brulimar Optical Group has signed a five-year licensing agreement to launch a new Pineapple eyewear collection in the UK.
The range includes 20 designs, aimed at girls aged between 16 and 25 years-old.
Pineapple founder, Debbie Moore, who also attended the launch, said: "Expanding out brand with the addition of Pineapple Eyewear is a priceless opportunity to make the attitude and fun philosophy of Pineapple accessible to fashion-savvy women of all ages."
Spence added: "Pineapple is such a fresh and ongoing brand that people just love being a part of."
Howard Librae, MD of Pineapple Eyewear, commented: "We have worked closely with Pineapple to create an eyewear collection that embraces the brand's design perspective.
"To appeal to Pineapple's rapidly growing following, we have translated the energy and vibrancy of the fashion's label into eyewear styles that blend comfort with fashion."
Kevin Kennedy, aka Corrie's Curly Watts was also at the launch.