MIPTV 08: Angelina gets CGI makeover

Hit signs Thirteen/Wnet and Nick Jr UK as partners for new Angelina Ballerina series.
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Hit Entertainment is teaming up with public US TV station Thirteen/Wnet New York and Nick Jr UK for a new CGI animation of Angelina Ballerina.

Angelina Ballerina: The Next Steps is based on the classic books and follows the eight year-old character as she embarks on her life at a new school where she’ll experience new forms of music and dance. The CGI series will introduce fans to Angelina’s new home, performing arts school, new friends, teachers and new adventures.

The series is slated for an autumn 2009 premiere as a weekly series on PBS Kids in the US and Nick Jr in the UK. It has been packaged in two formats: 40x30-minute episodes for PBS and 80x12 episodes for Nick Jr UK.

“After 25 successful years in publishing, we are excited to be celebrating Angelina Ballerina’s anniversary with a fresh, new CGI animated look,” said Lenora Hume, executive VP of production and programming at Hit. “This style of animation allows us to move Angelina in a much more fluid way so that young fans can follow Angelina’s steps in many more genres of dance, as well as traditional ballet.”

The new series will be supported by a full licensing and merchandising programme.

Elsewhere, Hit has also signed a US broadcast deal with PBS Kids Sprout for innovative new show PICME. The show uses proprietary software called ‘Headhunter’ which allows viewers to star in the animated show alongside a cast of animal characters.

It has already been sold into more than 75 territories across Europe, Asia, Australia, New Zealand, Latin America, North Africa and North America.


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