Moda takes on UNICEF

Marketing agency adds children's charity to client list.
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Moda International Marketing is to begin working with UNICEF to develop a licensing programme in selected product categories.

The firm is looking to create a number of products for children including toys, apparel, educational items, optical, first aid, safety products, strollers and car seats.

UNICEF is on the ground in over 150 countries and territories to help children survive and thrive, from early childhood through adolescence. It is the world's largest provider of vaccines for developing countries and is funded entirely by the voluntary contributions of individuals, businesses, foundations and governments.

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