Molly and Macy aiming for growth

KJG hired and expansion in UK, US and Europe the target.
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Art and design property Molly and Macy is eyeing up hefty growth this year, hiring KJG director Kirsty Guthrie as its agent to help boost its international expansion even further.

In Europe, Molly and Macy is discussing a deal with Robert Frederick to create large die-cast albums, gift books, camera sets, storage boxes, art sets and stationery lines. The firm has also signed deals for fine art prints and posters with Dutch firm Hole in the Wall, jigsaw puzzles with German company Schmidtspiele, watch and clock faces from Hendersons in the UK and a line of children's calendars, diaries and posters from Spain's Grupo Erik.

Over in the US, MHS Licensing is looking after the programme of activity. Greetings cards have been selling well, while a new line of gift books will launch in July.

In addition to this, the company is also talking to Revolution in South Africa and Abu Dhabi Media Group in the United Arab Emirates about licensing deals.

Molly and Macy features identical twin girls based on designer David Ellis' daughters. The images created chart their growth, showing them at various stages from 18 months to six years.

Double Trouble Publishing already produces 84 designs of greetings cards, which it is aiming to increase to 100 by the end of the year.


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