Sweden-based agent Early Bird Licensing has been selected to manage Mouk throughout the Nordics.
Working on behalf of brand owner Millimages, the company will be looking to secure deals in apparel, accessories, stationery, toys, home décor and more.
”We are very pleased to represent Mouk, it is such a lovely and likeable property,” says Louise Lindquist, partner at Early Bird Licensing.
“Aside from being a great, high-quality tv-series for pre-schoolers, the artwork and design is absolutely gorgeous and highly suitable for a number of product categories even outside the core target group.”
Mouk follows the adventures of Mouk and Chavapa, who travel around the world on bicycles, discovering the world and its inhabitants.
The show was selected as one of the finalists of the Licensing Challenge at MIPCOM Junior.
Last week, Millimages signed up Atlantyca to represent Mouk in Italy.