Mr Kipling cooks up bou-cake for Valentine's Day

The bou-cake is a 3 ft tall, hand-tied cake and flower bouquet
Publish date:
Social count:
Screen Shot 2017-02-10 at 10.37.15.png

Mr Kipling has introduced an extravagant Valentine's Day gift in the form of the bou-cake, a 3 ft tall hand-tied cake and flower bouquet made from 80 long-stemmed Aqua and Celeb pink roses along with the bakery brand's trademark caked including mini battenburgs, cherry bakewells and fondant fancies.

The super-sized bouquet weighs in around 20kg and took two people over 12 hours to construct. The asking price for the product is a hefty £400, however a range of £30 bou-cakes are available from the firm's Facebook page, each packaged with a complimentary box of Mr Kipling Special Edition cakes.

“For many years we’ve been mixing, baking and perfecting our exceedingly scrumptious cakes, so this Valentine’s Day we wanted to spread the love even further," commented a spokesperson from Mr Kipling.

"As well as looking for something a bit different, over half of the people we spoke to also said they’d love to receive their favourite cake on the day of romance, so we wanted to create a unique gift with real wow factor to share with their special someone. We can’t wait to see everyone’s reaction!”



Greencore Cakes & Desserts

?Licensing lends itself particularly well to celebration cakes. As any parent will know, getting the right cake for your child?s birthday is all important."

Featured Jobs

Aardman Job Logo 620 x 349

Brand Manager (Maternity Cover)

Part of the brand team, The Brand Manager works closely with several members of the department, including Studio Publicist, Community Managers, Licensing, Sales and Attractions and Live Experiences teams to implement local and international strategies in the form of brand plans and maximising on all activity surrounding the properties.

Universal Job Logo 620 x 349

Senior Graphic Designer, EMEA - Consumer Products

Working in tandem with the Product Development team and reporting into the Design Manager EMEA, the purpose of this role is to drive forward our creativity across all licensed consumer products. As part of the creative team, you’ll be developing exceptional creative assets and product concepts for numerous NBCUniversal franchises that inspire licensing partners across the entire region.

SanrioJob Logo 620 x 349

Creative Manager

Best known for global icon Hello Kitty, Sanrio has a portfolio of more than 400 characters. We license a unique collection of branded gifts, stationery and fashion accessory items while collaborating with the most respected companies in the world. Our EMEA business coordinates the development licensing throughout Europe, Russia, Middle East, Africa, Asia (for Mr Men), Australia and New Zealand. An exciting, permanent opportunity has come up at our London office to lead our Design team as Creative Manager (m/f)

Vivid Job Logo 620 x 349

Digital Marketing Executive - Toys & Games

Vivid is Britain’s biggest toy company and the 20 largest in the world. With offices across the globe, they sell an amazing portfolio of toys and games to over 60 countries. Vivid is best known for its association with blockbuster brands and is very excited about future opportunities around the world.