NCP boosts Spongebob in the UK

J Fox and Danilo to produce accessories and greetings for property.
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Nickelodeon Consumer Products has signed a further two deals in the UK for Spongebob Squarepants.

J Fox is on board to produce a range of bags - including messenger and tote styles - plus wallets, purses and belts. Items are due to launch in spring 2011.

In addition, Danilo will handle electronic greetings, gift wrap and calendars for the brand. The deal includes personalised greetings that are launching via Clinton Cards, as well as through Danilo's own website.

Elsewhere, NCP Germany has signed a multi-property, multi-product deal with print on demand business, Merkando.

The first properties to go live on Merkando's online platform will be South Park, Spongebob Squarepants and Dora the Explorer. Fans will be able to buy a vast range of customised merchandise options including hoodies, t-shirts, mugs, computer accessories, lunchware and posters among others.


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