Mattel has partnered with Netflix to launch a new animated Ever After High original series and movie for kids.
The 12 episode series will be based on the global toymaker’s doll franchise of the same name, following the stories of the teen children of legendary fairytale characters.
The new Netflix original series will be preceded by a movie, Ever After High: Spring Unsprung, slated to debut in early 2015.
“The engaging and magical storylines of Ever After High make it a great addition to our growing slate of original kids’ programming,” said Ted Sarandos, Netflix chief content officer.
“Mattel has a track record of making high-quality animated programmes, and we’re excited to extend our relationship, bringing our members the enchanting world of Ever After High.”
Michael Riley, VP franchise development and content distribution at Mattel, added: “Netflix is the perfect home for developing and expanding the already enchanting world of Ever After High.”