New brand experiences confirmed for Hascon - Licensing.biz

New brand experiences confirmed for Hascon

Brand experiences based on Transformers, My Little Pony, Nerf, Magic: The Gathering, Dungeons and Dragons and many more.
Author:
Publish date:
Social count:
0
Screen Shot 2017-07-10 at 10.16.55.png

Hasbro has confirmed a number of high-profile brand activities that will be featured at its first ever convention, Hascon, which will take place September 8th - 10th at the Dunkin' Donuts Convention Center in Providence, Rhoe Island.

First off is blockbuster franchise Transformers, which will allow fans to inspect movie props, meet costume characters, hands on with the latest products, designer archives with prototypes and imagery of never-before-released toys and more. There will also be a series of VIP and add-on experiences available.

My lIttle Pony will receive similar treatment with fans gaining access to a behind-the-scenes look at the latest pony adventures in entertainment (the upcoming film), character meet-and-greets, a ponification experience and much more.

Meanwhile, Nerf will offer hands-on activities with an exclusive Nerf arena, while Magic the Gathering fans will be treated to tournaments galore, demos for those new to the game, and an array of life-size experiences.

Elsewhere there will be other exclusive activities for favourite Hasbro brands including Dungeons & Dragons, GI Joe, Star Wars, Marvel and Play-Doh.

All activities except for VIP and add-on experiences will be included in the price of admission.

Related

Featured Jobs

Historic Royal Places Job Logo 620 x 349

Licensing Executive

Historic Royal Palaces (HRP) is a successful, high performing organisation built on strong foundations. An independent charity, we manage the Tower of London, Hampton Court Palace, the Banqueting House, Kensington Palace, Kew Palace and Hillsborough Castle in Northern Ireland. We help everyone to explore the story of how monarchs and people have shaped society in some of the greatest palaces ever built.

Universal Job Logo 620 x 349

Senior Graphic Designer, EMEA - Consumer Products

Working in tandem with the Product Development team and reporting into the Design Manager EMEA, the purpose of this role is to drive forward our creativity across all licensed consumer products. As part of the creative team, you’ll be developing exceptional creative assets and product concepts for numerous NBCUniversal franchises that inspire licensing partners across the entire region.

Aardman Job Logo 620 x 349

Brand Manager (Maternity Cover)

Part of the brand team, The Brand Manager works closely with several members of the department, including Studio Publicist, Community Managers, Licensing, Sales and Attractions and Live Experiences teams to implement local and international strategies in the form of brand plans and maximising on all activity surrounding the properties.

Vivid Job Logo 620 x 349

Digital Marketing Executive - Toys & Games

Vivid is Britain’s biggest toy company and the 20 largest in the world. With offices across the globe, they sell an amazing portfolio of toys and games to over 60 countries. Vivid is best known for its association with blockbuster brands and is very excited about future opportunities around the world.