Breakfast TV station GMTV has appointed a new head of sales in the shape of Ashley Newman.
Newman, who joined the channel in 1995, will report to sales and marketing director, Simon Poole and be responsible for the day to day running of the airtime sales team.
He will continue to develop GMTV's commercial offering and will be responsible for all aspects of airtime trading.
"I'm delighted to be given the opportunity and look forward to leading the sales team forward in what is a difficult and testing market," said Newman.
Poole added: "Ashley has already had a major influence on GMTV's current successes and I believe he is best placed to take GMTV on to even greater success in the future."