Nickelodeon and Viacom Consumer Products has made two high level appointments to boost its global business.
Andrés Mochón has been promoted to vice president, NVCP for Latin America, while Jennifer Lawlor has been appointed to the newly created role of vice president, international agent territories, NVCP for Europe, Near East, Africa.
Both will report to Jean-Philippe Randisi, senior VP and MD of NVCP Canada, Europe and Latin America.
Formerly director of NVCP for Argentina, Brazil and Chile, Mochón will now oversee licensing and merchandising for MTV Networks International's portfolio of properties in all markets throughout Latin America. He will be based in Miami.
Meanwhile, Lawlor will be based in London and will be responsible for overseeing NVCP's agent partnerships in ENEA markets such as Greece, israel, Italy, Poland and Spain, where NVCP's global franchises and key partnerships are represented by agents.
Lawlor joins from 4Kids Entertainment where she was VP of marketing and licensing, from 2002, appointing and managing more than 40 US licensees in New York.
"These new appointments position NVCP's international expansion perfectly for the next growth phase," said Randisi.