Nickelodeon Consumer Products ramps up international retail arm - Licensing.biz

Nickelodeon Consumer Products ramps up international retail arm

Former Disney and Konami execs join team to significantly grow European and UK key account strategy.
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Nickelodeon Consumer Products has added a brace of executives to its international retail division.

Based in London, Mark Kingston (pictured) has taken on the newly created role of VP, Europe Licensing, Retail Sales and Trade Marketing. He will be responsible for establishing, building and successfully managing NCP's European key account strategy.

In addition, Jason Easy has been named senior retail manager for NCP in the UK.

The two appointments follow on from Jeremy Poreca's recent arrival as director of international retail development.

Kingston will be responsible for heading up regional licensing programmes with key partners, while he is also charged with identifying and building new business, as well as developing over-arching region-specific consumer products strategies. He arrives from The Walt Disney Company where he was business unit director, responsible for all aspects of the licensed business with Tesco, while managing a team of 15.

Before this role, Kingston held key account director posts working across the Tesco, Asda, Toys R Us and Costco accounts. He has also worked at BBC Worldwide as senior national account manager.

Easy, meanwhile, joins from Konami Digital Entertainment, where he was senior national accounts manager. He has also worked at Hornby and Copywrite Designs. At NCP, he will oversee the day to day management of specified retail accounts.

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