Nickelodeon extends Haven partnership - Licensing.biz

Nickelodeon extends Haven partnership

New agreement sees Haven remain as exclusive licensing agent in Australia and New Zealand through to 2019.
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Nickelodeon & Viacom Consumer Products has extended its agreement with Haven Licensing in Australia and New Zealand.

The deal will see Haven continue as the exclusive licensing for Nickelodeon, Nick Jr, MTV, Comedy Central and all other NVCP brands in the territories through to 2019.

"Haven has been an integral part of turning Nickelodeon's globally recognised brands into successful local programmes in Australia and NZ, and are a long-standing part of the family," said Claire O'Connor, NVCP's director of consumer products, Australia and NZ.

"As a partner we work incredibly closely with the Haven team to ensure that all of Viacom's brands are strategically and powerfully developing in this market. We look forward to continuing this string partnership."

Tom Punch, MD of Haven Licensing, added: "The entire Haven team are both honoured and proud that Nickelodeon Viacom Consumer Products has continued their trust in us with their brands.

"Nickelodeon have been the backbone of Haven Licensing since 1993. Our focused team have worked on everything from Rugrats, Ren & Stimpy and Beavis & Butt-Head, through to the current powerhouses like Spongebob Squarepants, Teenage Mutant Ninja Turtles and Dora the Explorer, and with the calibre of new progammes like Paw Patrol, Dora & Friends and others in the pipeline, we are very excited about the future."

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