Nike eyeing Umbro?

Internet reports suggest that sportswear giant could spend over £230m on England football kit maker.
Author:
Publish date:
Social count:
0

Nike is apparently in talks to buy Umbro in a deal that could be worth over £230 million.

Umbro - which supplies the England football team's kit - saw its shares soar almost 30 per cent to value the company at £233m after it said it has received an approach from an unnamed party.

According to Brand Republic, Nike's move comes just two weeks after Umbro issued a profits warning, following a huge downturn in sales of England replica kit.

Replica football shirts make up 90 per cent of Umbro's business in the UK, which generates around 27 per cent of group turnover.

Nike has previously completed a number of smaller deals as its looks to expand its portfolio of brands and sports. It paid £149m for the Converse shoe brand in 2003, following deals for another shoe brand Cole Hahn, skate and snow brand Hurley and ice hockey business Bauer.

The takeover would give Nike a huge presence in the Premiership. Umbro supplies kit for six Premiership teams, while Nike itself handles kit for Arsenal and Manchester United. 

Related

Featured Jobs

Aardman Job Logo 620 x 349

Brand Manager (Maternity Cover)

Part of the brand team, The Brand Manager works closely with several members of the department, including Studio Publicist, Community Managers, Licensing, Sales and Attractions and Live Experiences teams to implement local and international strategies in the form of brand plans and maximising on all activity surrounding the properties.

Universal Job Logo 620 x 349

Senior Graphic Designer, EMEA - Consumer Products

Working in tandem with the Product Development team and reporting into the Design Manager EMEA, the purpose of this role is to drive forward our creativity across all licensed consumer products. As part of the creative team, you’ll be developing exceptional creative assets and product concepts for numerous NBCUniversal franchises that inspire licensing partners across the entire region.

SanrioJob Logo 620 x 349

Creative Manager

Best known for global icon Hello Kitty, Sanrio has a portfolio of more than 400 characters. We license a unique collection of branded gifts, stationery and fashion accessory items while collaborating with the most respected companies in the world. Our EMEA business coordinates the development licensing throughout Europe, Russia, Middle East, Africa, Asia (for Mr Men), Australia and New Zealand. An exciting, permanent opportunity has come up at our London office to lead our Design team as Creative Manager (m/f)

Vivid Job Logo 620 x 349

Digital Marketing Executive - Toys & Games

Vivid is Britain’s biggest toy company and the 20 largest in the world. With offices across the globe, they sell an amazing portfolio of toys and games to over 60 countries. Vivid is best known for its association with blockbuster brands and is very excited about future opportunities around the world.