Phillips Allrich inks first licensing deal

Greetings card agreement kick starts licensing push for design firm.
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Phillip Allrich has sealed a deal with Leanin' Tree for a line of greetings cards.

This is the first licensing agreement for the firm - according to brand management and licensing company Jewel Branding & Licensing - with the cards due for release in spring 2010.

Other categories are currently being developed including stationery, books, calendars and home decor.

Prior to forming Phillips Allrich, Darcel Phillips launched Freebird Studios, a design firm specialising in surface design. Her work appears on swimsuits, fabrics, luggage tags, greetings cards, apparel, stationery and paper goods among others.


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