Over the Moon and KJG has added a new stationery partner to the Pip the Cat portfolio, with Robert Frederick coming on board to bolster the programme.
The firm will produce a wide range of products including memo pads, notebooks, pencil sets, art sets and storage boxes featuring the character.
"Pip makes a lovely addition to our popular design-based characters in our stationery, gift and craft ranges," said Andrew Hicks, MD of Robert Frederick. "The cute, disctinctive imagery is very appealing to young girls and adults alike. We are already taking pre-orders from some fantastic High Street retailers and will launch early 2012."