Plug-in Media's Tee and Mo heads to TV with CBeebies

Tee and Mo originally launched on the CBeebies website last year.
Publish date:
Social count:

Plug-in Media’s first original IP project, Tee and Mo, has been acquired by CBeebies.

Tee and Mo originally launched on the CBeebies website and channel in 2013 as ten games and ten animated interstitials and the channel has now acquired 50 x 7 episodes of the animated show.

CBeebies will also expand the brand’s digital presence with new content set to appear on the CBeebies website as well as on YouTube, online radio and in the channel’s Storytime app.

“The unique approach we took, in partnership with CBeebies, to launch Tee and Mo online first, enabled us to test and iteratively develop the brand with the audience, prior to taking these characters onto TV," said Juliet Tzabar, managing director of Plug-in Media.

"The games proved highly successful with the CBeebies digital audience, allowing us to demonstrate how popular the characters are with pre-schoolers and caregivers alike and we know that there is now an appetite for more content. 

"Tee and Mo is a fully integrated 360 brand that delivers a package of stand-out content both for CBeebies in the UK and for potential new channel partners across the globe.”

Tee and Mo follows the adventures of new monkey mum, Mo and her son, Tee as they navigate the ebb and flow of everyday life.

The series will be directed by Dominic Minns and executive produced by Juliet Tzabar for Plug-in Media.


Featured Jobs

Aardman Job Logo 620 x 349

Brand Manager (Maternity Cover)

Part of the brand team, The Brand Manager works closely with several members of the department, including Studio Publicist, Community Managers, Licensing, Sales and Attractions and Live Experiences teams to implement local and international strategies in the form of brand plans and maximising on all activity surrounding the properties.

Universal Job Logo 620 x 349

Senior Graphic Designer, EMEA - Consumer Products

Working in tandem with the Product Development team and reporting into the Design Manager EMEA, the purpose of this role is to drive forward our creativity across all licensed consumer products. As part of the creative team, you’ll be developing exceptional creative assets and product concepts for numerous NBCUniversal franchises that inspire licensing partners across the entire region.

SanrioJob Logo 620 x 349

Creative Manager

Best known for global icon Hello Kitty, Sanrio has a portfolio of more than 400 characters. We license a unique collection of branded gifts, stationery and fashion accessory items while collaborating with the most respected companies in the world. Our EMEA business coordinates the development licensing throughout Europe, Russia, Middle East, Africa, Asia (for Mr Men), Australia and New Zealand. An exciting, permanent opportunity has come up at our London office to lead our Design team as Creative Manager (m/f)

Vivid Job Logo 620 x 349

Digital Marketing Executive - Toys & Games

Vivid is Britain’s biggest toy company and the 20 largest in the world. With offices across the globe, they sell an amazing portfolio of toys and games to over 60 countries. Vivid is best known for its association with blockbuster brands and is very excited about future opportunities around the world.