Plus Licens grabs Dragon Ball

Toei Animation appoints firm to handle brand in the Nordic and Eastern Europe territories.
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Toei Animation has appointed Plus Licens as the broker to handle licensing in Nordic and Eastern Europe for the TV series Dragon Ball.

The company will now handle Dragon Ball, Dragon Ball Z and Dragon Ball GT, encompassing TV, video and merchandising rights (except video games and publishing).

"We are very pleased to be working with Plus Licens AB, who is one of the top licensing brokers in the Nordic countries and Eastern Europe," explained Kanji Kazahaya, director of international at Toei.

"We believe that they have a deep commitment to continuing Dragon Ball's licensing success and we look forward to working with them on expanding the brand in this vital region."

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