Puffin to publish range of Disney Infinity titles - Licensing.biz

Puffin to publish range of Disney Infinity titles

The range will hit shelves in 2014 and will feature guide books, activity books and annuals
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Children's publishing house, Puffin has teamed up with Disney to publish a range of Disney Infinity titles, including the official guide book, activity books and more.

The new range will also feature a collection of sticker books and further gift formats, all tying in with Disney's video game.

The range will launch in March 2014 with a series of activity books, including the Official Sticker Book. The Official Guide to the game is scheduled for release next May, while the annual will hit retail for August next year.

Disney Infinity is a new video game featuring popular characters from Walt Disney and Pixar Studios' most renowned franchises.

The game allows players to place toy versions of the Disney characters on to the Infinity Base, transporting them into the virtual game worlds.

Richard Haines, acquisitions manager, media and entertainment at Penguin Children's, said: "We are thrilled to be working with Disney on the publishing for Disney infinity.

"The range of characters and endless gameplay possibilities will allow us to create some really original and innovative books which will be must-haves for fans.

"The first titles launch n March 2014 with an excitting roll out throughout the year and beyond."

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