RDF Rights bags Mr Bean

Tiger Aspect Productions hires firm as UK licensing agent for property.
Author:
Publish date:
Social count:
0
7_Mr Bean, small.jpg

Tiger Aspect has appointed RDF Rights as its new UK licensing agent for Mr Bean.

The two-year deal will see RDF securing licensing deals in territories where Tiger does not have international agents.

Mr Bean is approaching its 20th anniversary in 2010 and Tiger Aspect and RDF will be working together to develop strong branding. A range of new products will also be created for the birthday, which will be marked with a new TV special in HD.

The original live action series will also be rebroadcast in its new HD format and special edition DVDs rolled out to multiple territories.

"We are extremely pleased to join forces with RDFR to move the Mr Bean brand into this next phase of its lifecycle," said Katherine Senior, executive producer of Mr Bean at Tiger Aspect. "RDFR's experience in both the adult and children's markets makes the partnership ideal for Mr Bean."

Matthew Frank, MD of RDFR, added: "Mr Bean is such a well loved and well known character around the world. We hope through our experienced licensing team we can add further value to this fantastic brand as it celebrates its 20th birthday."

Related

8_Mr Bean, small.jpg

Mr Bean

Mr Bean was first broadcast in 1990 and has gone on to become one of the most recognisable programming brands in the world.

Featured Jobs

Aardman Job Logo 620 x 349

Brand Manager (Maternity Cover)

Part of the brand team, The Brand Manager works closely with several members of the department, including Studio Publicist, Community Managers, Licensing, Sales and Attractions and Live Experiences teams to implement local and international strategies in the form of brand plans and maximising on all activity surrounding the properties.

Universal Job Logo 620 x 349

Senior Graphic Designer, EMEA - Consumer Products

Working in tandem with the Product Development team and reporting into the Design Manager EMEA, the purpose of this role is to drive forward our creativity across all licensed consumer products. As part of the creative team, you’ll be developing exceptional creative assets and product concepts for numerous NBCUniversal franchises that inspire licensing partners across the entire region.

SanrioJob Logo 620 x 349

Creative Manager

Best known for global icon Hello Kitty, Sanrio has a portfolio of more than 400 characters. We license a unique collection of branded gifts, stationery and fashion accessory items while collaborating with the most respected companies in the world. Our EMEA business coordinates the development licensing throughout Europe, Russia, Middle East, Africa, Asia (for Mr Men), Australia and New Zealand. An exciting, permanent opportunity has come up at our London office to lead our Design team as Creative Manager (m/f)

Vivid Job Logo 620 x 349

Digital Marketing Executive - Toys & Games

Vivid is Britain’s biggest toy company and the 20 largest in the world. With offices across the globe, they sell an amazing portfolio of toys and games to over 60 countries. Vivid is best known for its association with blockbuster brands and is very excited about future opportunities around the world.