ReedPOP acquires MCM and its UK Comic Con portfolio

The MCM Comic Con show portfolio boasts nearly 300,000 pop culture fans and cosplayers who attend events throughout the year in London, Birmingham, Manchester and more.
Publish date:
Social count:
0 0mcmlondon.png

Pop culture event specialist, ReedPOP has acquired MCM and its portfolio of Comic Con shows across the UK.

The MCM Comic Con show portfolio boasts nearly 300,000 pop culture fans and cosplayers who attend events throughout the year in London, Birmingham, Manchester and more.

Since ReedPOP’s first event in 2006, the sold-out New York Comic Con, has sought to produce experiences for passionate audiences and grow the industries surrounding the passions.

The mission statement has lead to partnerships with entertainment brands such as Lucasfilm, Twitch and Penny Arcade.

“For nearly a decade I have watched with great admiration as the MCM brand grew in size and quality, as well as in the hearts and minds of UK fans,” said Lance Fensterman, global head of ReedPOP.

“I could not be more proud and humbled to team up with the MCM team to bring two world-class pop culture event companies together. The addition of the MCM brand extends the reach and influence of the ReedPOP portfolio and further solidifies our place as the number one producer of fan events across the globe.

“We cannot wait to work with the MCM team to build even bigger and better events for fans in the UK.”

MCM Comic Con was co-founded by Bryan Cooney premiering the show in 2002 as the London Expo. In 2004 it rebranded as London MCM Expo. More recent years saw MCM spread it wings, launching events across the UK.

“Everyone at MCM is delighted to be joining the ReedPOP family,” said Cooney. “I have visited NYCC many times and thought how cool it would be to work with Lance and ReedPOP.

“Today, all my wishes are granted. I look forward to launching MCM into a higher orbit of popular culture’s greatest shows alongside ReedPOP.”


Featured Jobs

Aardman Job Logo 620 x 349

Brand Manager (Maternity Cover)

Part of the brand team, The Brand Manager works closely with several members of the department, including Studio Publicist, Community Managers, Licensing, Sales and Attractions and Live Experiences teams to implement local and international strategies in the form of brand plans and maximising on all activity surrounding the properties.

Universal Job Logo 620 x 349

Senior Graphic Designer, EMEA - Consumer Products

Working in tandem with the Product Development team and reporting into the Design Manager EMEA, the purpose of this role is to drive forward our creativity across all licensed consumer products. As part of the creative team, you’ll be developing exceptional creative assets and product concepts for numerous NBCUniversal franchises that inspire licensing partners across the entire region.

SanrioJob Logo 620 x 349

Creative Manager

Best known for global icon Hello Kitty, Sanrio has a portfolio of more than 400 characters. We license a unique collection of branded gifts, stationery and fashion accessory items while collaborating with the most respected companies in the world. Our EMEA business coordinates the development licensing throughout Europe, Russia, Middle East, Africa, Asia (for Mr Men), Australia and New Zealand. An exciting, permanent opportunity has come up at our London office to lead our Design team as Creative Manager (m/f)

Vivid Job Logo 620 x 349

Digital Marketing Executive - Toys & Games

Vivid is Britain’s biggest toy company and the 20 largest in the world. With offices across the globe, they sell an amazing portfolio of toys and games to over 60 countries. Vivid is best known for its association with blockbuster brands and is very excited about future opportunities around the world.