Relaunch for KidsCo website - Licensing.biz

Relaunch for KidsCo website

Interactive features and activities added to children's channel's online presence.
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Fast growing children's channel KidsCo has relaunched its website.

Kidscotv.tv will relaunch first in Australia today (May 27th) and will then roll out across Asia, Western Europe, Central and Eastern Europe and the Middle East in 11 languages by September.

The new design will provide brands with multiplatform commercial opportunities and will feature live streaming of full-length episodes of original KidsCo productions, as well as programme trailers.

There will also be a selection of new games and downloads, plus regular tailored competitions. Kids can upload photos, drawings and jokes to share with other KidsCo fans.

"Today's children are going digital earlier with the majority of kids already having access to the internet at home," said Paul Robinson, KidsCo MD. "As a channel, we set out to distinguish ourselves in the television market and have redesigned the website to extend our family friendly, educational entertainment online."

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