Roary revving up for Bank Holiday appearances - Licensing.biz

Roary revving up for Bank Holiday appearances

Chapman character to appear at both Silverstone and Brands Hatch over long weekend.
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Chapman Entertainment will be taking its Roary the Racing Car and Big Chris characters on the road over the May bank holiday weekend, with appearances at Silverstone and Brands Hatch.

Silverstone will be hosting the opening round of the FIA GT Championship on May 2nd and 3rd. The GT1 and GT2 teams will go head to head on the Grand Prix circuit, with drivers also challenging for the coveted Royal Automobile Club Tourist Trophy.

Away from the track, younger racing fans will get the chance to meet Roary and Big Chris. The characters will be signing autographs from a special display area where arts and crafts activities, goodie bag giveaways and clips from the TV show will keep youngsters entertained.

For older fans, driver autograph sessions and an 'open to all' race paddock will provide access to the drivers.

Meanwhile, Roary the Racing Car will also be appearing at the A1GP World Cup of Motorsport at Brands Hatch on May 3rd. A special 'Roary Zone' will be set up opposite the Brands Hatch Megastore on raceday.

Children will be able to meet the characters and enjoy a host of Roary themed entertainment including a play area and mini Silver Hatch race track with bikes and trikes. There will also be a special colouring in competition and goody bag giveaway.

"Roary is a great vehicle for getting kids excited about cars from an early age and there will be a lot of motoring fun and games for children and parents alike to enjoy together over the bank holiday weekend," said Greg Lynn, executive producer of Roary and MD of Chapman Entertainment.

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Roary the Racing Car

After achieving enormous success with Fifi and the Flowertots, when Chapman first mooted the idea of Roary the Racing Car, the response was overwhelmingly positive.

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