Royal approval for new broadcasters

TV-Loonland's Little Princess signs up with more channels in new territories.
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With strong ratings on Five in the UK - plus a nomination in the pre-school category at this year's Children's BAFTAs - TV-Loonland's Little Princess is flying high at the moment. And it's showing no signs of slowing down, with the firm signing up yet more broadcasters.

In addition to being placed in over 120 territories, TV rights for both seasons have now been acquired by Cartoon Network Spain and TV Ontario, Canada. Having already picked up the first season, French broadcaster CanalJ and France 5, ABC Australia, Minimax Poland, as well as public broadcaster RUV Iceland, have all committed to the second season.

Deals have also been signed with S4C Wales, SVT Barnkanalen Sweden, NRK (Super Kids) Norway and DR TV Denmark. In Italy, Little Princess will soon make its debut on RAI TRE.

Meanwhile, in the home entertainment field, deals have been secured for both seasons with Portugal's LNK Audiovisual SA and Universal Pictures Video for French speaking Europe.

Further, home video rights for the first season have been licensed to Polish Class Film Entertainment.

The licensing and merchandising side also continues to grow, with TV-Loonland signing publisher Panini which will roll out an activity magazine within German speaking Europe from 2008 onwards.

"We knew from the start that our lovely Little Princess had huge international potential and now the series has become a global phenomenon and well-known brand," said Justine Bannister, head of distribution and international acquisitions at TV-Loonland.

Elsewhere, at the ordinary AGM of TV-Loonland AG held on November 2nd, resolutions on all agenda items were passed with an overwhelming majority. This means that the restructuring package agreed with the bankers has been approved.


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