Saban unveils Cirque du Soleil pre-school property at MIP - Licensing.biz

Saban unveils Cirque du Soleil pre-school property at MIP

Luna Petunia TV show will be followed by full consumer products programme.
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Saban Brands has confirmed that Luna Petunia will be the title for its new original pre-school property inspired by the Cirque du Soleil brand.

The series will chronicle the adventures of a little girl called Luna Petunia who lives in our world and plays in a dreamland where she learns how to make the impossible possible.

The TV series will be followed by a full consumer products line, along with interactive and digital content.

"We are enjoying this fantastic journey with Cirque du Soleil Média as we collaborate on our upcoming series, Luna Petunia," said Elie Dekel, president of Saban Brands. "Along with our showrunner Bradley Zweig, Cirque and Saban's creative vision is becoming a reality as we bring to life a groundbreaking, immersive new pre-school series."

Jacques Méthé, president of Cirque du Soleil Media, added: "We are committed to delivering refreshing, beautifully artistic entertainment and we are confident that Luna Petunia will do just that."

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