Sambro signs ITV2's horror game show Release the Hounds

The firm will develop a range of bags and stationery based on ITV's popular horror game show for a 2015 launch.
Publish date:
Social count:

Sambro has signed an exclusive deal with Sony Pictures Television to create a new range of bags based on the ITV2 horror games, Release the Hounds.

Developed by Sony Pictures Television’s Gogglebox Entertainment, Release the Hounds challenges three contestants to make their way through a forest in a quest to unlock treasure chests.

To walk away with the grand prize, the players must face a range of scary challenges, including outrunning a pack of hounds.

The new range from Sambro will feature a collection of bags and stationery based on the gameshow, scheduled to hit retailers in 2015.

The collection will be aimed at teen and tween fans of the show.

“We are over the moon to have signed this amazing licensing deal with Sony Pictures Television,” said Sambro’s Nikki Samuels.

“Release the Hounds has to be seen to be delivered and we know that this new series is going to be one of the most talked about programmes on TV. Our design team has started working on the collection and we cannot wait to launch it early next year.”


Featured Jobs

Aardman Job Logo 620 x 349

Brand Manager (Maternity Cover)

Part of the brand team, The Brand Manager works closely with several members of the department, including Studio Publicist, Community Managers, Licensing, Sales and Attractions and Live Experiences teams to implement local and international strategies in the form of brand plans and maximising on all activity surrounding the properties.

Universal Job Logo 620 x 349

Senior Graphic Designer, EMEA - Consumer Products

Working in tandem with the Product Development team and reporting into the Design Manager EMEA, the purpose of this role is to drive forward our creativity across all licensed consumer products. As part of the creative team, you’ll be developing exceptional creative assets and product concepts for numerous NBCUniversal franchises that inspire licensing partners across the entire region.

SanrioJob Logo 620 x 349

Creative Manager

Best known for global icon Hello Kitty, Sanrio has a portfolio of more than 400 characters. We license a unique collection of branded gifts, stationery and fashion accessory items while collaborating with the most respected companies in the world. Our EMEA business coordinates the development licensing throughout Europe, Russia, Middle East, Africa, Asia (for Mr Men), Australia and New Zealand. An exciting, permanent opportunity has come up at our London office to lead our Design team as Creative Manager (m/f)

Vivid Job Logo 620 x 349

Digital Marketing Executive - Toys & Games

Vivid is Britain’s biggest toy company and the 20 largest in the world. With offices across the globe, they sell an amazing portfolio of toys and games to over 60 countries. Vivid is best known for its association with blockbuster brands and is very excited about future opportunities around the world.