Santoro continues to build Gorjuss programme - Licensing.biz

Santoro continues to build Gorjuss programme

Undercolors of Benetton range now in-store, while Enesco unveils figurines.
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Santoro is continuing to build up the licensing programme for its Gorjuss brand.

A new collection of Gorjuss nightwear, loungewear and accessories has been launched in Undercolors of Benetton stores. Products include knitted sweaters, sweatshirts with glittering printing and diamanté details, long-sleeved tops, pyjamas and blankets. The range also include sleepwear for newborns.

The collection is on sale worldwide in Undercolors of Benetton and is exclusively available in the UK through Santoro's online store.

Meanwhile, Santoro has renewed Joumma Bags' licence for Gorjuss luggage and travel bags for a further term.

The Spanish licensee recently released trolley case designs featuring Ladybird and Hush Little Bunny, while it will debut an extensive new collection at Bisutex in Madrid in February, 2015.

Staying in Spain, and Vulcanizados Garzon S.L has launched a collection of Gorjuss slippers. There are three styles - ballerina, slip-on and boot - in an array of designs and colours including The Pretend Friend, Ladybird and The Runaway. Each pair of slippers is fully customised with Santoro's Gorjuss artwork and embellished with ribbons and branded detailing.

Enesco has added a further four Gorjuss figurines to its line - Little Red, Ladybird, My Own Universe and I Found My Family in a Book. Available in varying sizes, each hand-painted figurine comes in sophisticated gift packaging.

Finally, an array of Gorjuss gifts have been launched in Boots stores across the UK for the fifth consecutive year. The range features artworks such as The Dreamer, Hush Little Bunny and Ladybird, and featires stationery, gift sets and fashion and media accessories.

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