Season two confirmed for Dive Olly Dive - Licensing.biz

Season two confirmed for Dive Olly Dive

Atlantyca and Studio 100 sign on as new co-producers for Taffy's pre-school series.
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The environmentally-conscious pre-school series from Taffy Entertainment and Mike Young Productions UK, Dive Olly Dive has added two new co-producers for the season season.

Atlantyca Entertainment and Studio 100 have come on board for 26 new half hour episodes. The join returning co-producers MYP, KIKA, ARD of Germany, Telegael of Ireland and China's GDC for the new season.

In the US, Dive Olly Dive airs seven days a week on PBS Sprout, while in Germany it is enjoying success on KIKA, where it has a 60.7 per cent share in kids three to five. In the UK, the series has increased its audience share by 17 per cent since it debuted and is outperforming the prior time period average by 79 per cent. In France, meanwhile, it outperformed the prior time period average by over 600 per cent.

Further licensing deals are also being secured. The latest include a worldwide publishing agreement with Atlantyca, an apparel deal with Embassy in France and a kids' charms deal with Prime in France.

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