Silvergate adds Paperchase to Classic Peter Rabbit programme

Stationery, home and gift range to launch in spring 2015.
Publish date:
Social count:

Silvergate Media has teamed up with stationery retailer Paperchase for an exclusive new range of products based on the Classic Peter Rabbit illustrations.

This will be Paperchase's first full range based on a licensed character. It will include stationery, gift wrap, partyware, homeware, tableware and a variety of gift products and is due to be ready for January 2015.

The collection will be distributed through all Paperchase stores and concessions, via the Paperchase website and in the company's store in Dubai.

"Paperchase has a well established reputation as a highly innovative stationer with a keen focus on design and high quality," said Cathy Keogh, VP consumer products UK at Silvergate. "Beatrix Potter's Peter Rabbit illustrations translate beautifully onto a wide range of products and we believe that Paperchase is the perfect partner to take this gifting range to market."

Classic Peter Rabbit is currently licensed to over 100 companies including Gund (plush), Emma Bridgewater (ceramic tableware), Wedgwood (china and tableware) and Charbonnel et Walker (chocolate).


Featured Jobs

Aardman Job Logo 620 x 349

Brand Manager (Maternity Cover)

Part of the brand team, The Brand Manager works closely with several members of the department, including Studio Publicist, Community Managers, Licensing, Sales and Attractions and Live Experiences teams to implement local and international strategies in the form of brand plans and maximising on all activity surrounding the properties.

Universal Job Logo 620 x 349

Senior Graphic Designer, EMEA - Consumer Products

Working in tandem with the Product Development team and reporting into the Design Manager EMEA, the purpose of this role is to drive forward our creativity across all licensed consumer products. As part of the creative team, you’ll be developing exceptional creative assets and product concepts for numerous NBCUniversal franchises that inspire licensing partners across the entire region.

SanrioJob Logo 620 x 349

Creative Manager

Best known for global icon Hello Kitty, Sanrio has a portfolio of more than 400 characters. We license a unique collection of branded gifts, stationery and fashion accessory items while collaborating with the most respected companies in the world. Our EMEA business coordinates the development licensing throughout Europe, Russia, Middle East, Africa, Asia (for Mr Men), Australia and New Zealand. An exciting, permanent opportunity has come up at our London office to lead our Design team as Creative Manager (m/f)

Vivid Job Logo 620 x 349

Digital Marketing Executive - Toys & Games

Vivid is Britain’s biggest toy company and the 20 largest in the world. With offices across the globe, they sell an amazing portfolio of toys and games to over 60 countries. Vivid is best known for its association with blockbuster brands and is very excited about future opportunities around the world.