SMC Entertainment bolster exec team - Licensing.biz

SMC Entertainment bolster exec team

Pamela Harris promoted to executive director of licensing; new SVP business dev and marketing also arrives.
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1_Pamela Harris.jpg

LA-based SMC Entertainment has expanded its executive roster, with a high level new appointment and a promotion.

Sharon Eisen Leviton has joined the firm as SVP of business development and marketing. She has over 20 years marketing experience, previously holding key roles with The Walt Disney Company among others.

In addition, Pamela Harris (pictured) has been promoted to executive director of licensing. Having joined the firm in January 2012, Harris will now have expanded responsibilities in the development and management of key licensing relationships across all SMC's brands.

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