Smyths adds in-store Dora promotion

Retailer partners with NVCP to launch an in-store summer retail campaign for the evergreen property.
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The promotion, running from July 9th to August 1st, aims to drive families to Smyths stores, and raise awareness of NVCP Dora the Explorer licensed product ranges.

To read the full story on sister site ToyNews Online, click here.


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