The organiser of Licensing New Europe, Creata has revealed its line-up of speakers ahead of this week's event in Croatia.
The show - which is taking place from November 11th to 13th in Zagreb - will have five speakers from the New Europe region (which covers Central, Eastern and South Eastern Europe, Russia and CIS).
Speakers will include Professor Linas Liubinskas, who has 23 years of international strategic marketing and business consulting experience. He has held a variety of positions ranging from marketing director to CRM portfolio risk manager throughout his career.
From the 26IP Law Group, European trademark attorney Christian Fortmann will be leading an advanced seminar for those embarking on licensing deals with partners across New Europe. He will examine legal and other technical considerations which are key to achieving successful cross-border licensing in the region.
MD of the GfK Group, Dr Igor Matutinovic will provide an overview of the most important markets in New Europe, while Dr Velimir Srica - a professor at the Faculty of Economics and Business in Zagreb - will share his knowledge in the field of international business.
Completing the line-up will be Jovan Milenkovic from Belgrade-based Prava i Prevodi, the biggest rights agency in Eastern Europe. The firm was the first international copyright agency to represent US and Western European publishers and agencies in Eastern Europe.
"We are delighted to be announcing such a strong line-up of speakers from New Europe," said Goran Krnjak, MD of Creata. "They will all offer invaluable advice on how companies can establish a presence and best structure their business in this hugely important region - as well as providing specialist views on current and future trends, market overviews, strategies and plans."
For further details on Licensing New Europe, click here.