Global clothing commerce platform Spreadshirt is launching its first ever UK TV advertising campaign.
Debuting this month, the 20-second Design Your Own T-shirt campaign will air during peak and evening shows on Channel 4 and Five, for four weeks.
Created by DC Media Networks, the ad will aim to showcase the platform's vision of product customisation and the evolution of print on demand technology in a fun and engaging way.
The UK TV launch follows recent successful campaigns in France and Germany.
"The launch of our first UK television advertising campaign is in response to the growing consumer involvement in content creation on clothing," explained Phil Rooke, Spreadshirt CEO. "Our platform is changing the market for consumers, but also merchandisers and marketing departments with our B2B shop proposition.
"The UK is one of our fastest growing countries and this campaign is part of securing our market leadership in the UK."
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