Strawberry Shortcake drinks arrive in Aus and NZ

American Greetings character expands her presence down under.
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American Greetings Properties (AGP) and agent Merchantwise Australia have announced the launch of some Strawberry Shortcake children’s fruit drinks in Australia and New Zealand.

The drinks, by LZ Enterprises, have six flavours (not just strawberry) and are being sold now in mass, specialty stores, department stores, restaurants and vending machines throughout the territories.

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Strawberry Shortcake

With almost 500 licensees worldwide and retail sales revenue of $3.2 billion since 2003 alone, Strawberry Shortcake is a major force in the girls sector. Not bad for a 30 year-old.

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