Studios line up to enter Vizwoz virtual world

Paramount, Walt Disney, Universal and 20th Century Fox to provide content for virtual cinema.
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Vizwoz, the virtual community in the kids and teen sector, has revealed further key content partners: Paramount Pictures, Walt Disney Studios, Universal and 20th Century Fox.

The studios will be providing content for the Vizwoz virtual cinema including previews, film clips, trailers and interviews from a number of theatrical releases.

Films such as Iron Man, Indiana Jones, Nim's Island, Wild Child, Meet Dave and Wall-E are among those being showcased on the digital platform.

The Viz Cinema launched on May 14th and during the first three weeks of opening it attracted 75,865 hits.

Vizwoz.com also has overall site figures of 4,205,000 room movements to date, 600,000 games played (including multiplayer) and 335,000 total logins, with the average time spent online now amounting to one hour and 41 minutes.

20th Century Fox became one of the first movie studios to run a bespoke promotion on the site to drive pre-awareness for Meet Dave, starring Eddie Murphy. The treasure hunt received some good exposure with over 660,000 room visits during the two-week period of the competition.

"Entertainment is at the heart of VizWoz and, therefore, we are committed to providing our audience with top quality content that will keep their fingers on the pulse with all the latest movies, music and gaming," said Dan Laurence, CEO and founder of VizWoz.

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